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meta:仍然值得使用关键字和描述元标记吗?

There has been a lot of talk about whether or not keyword and description meta tags are even worth doing anymore. Here’s my opinion – YES!

Here are the actual facts:

Back as far as November 26, 2007, Search Engine Journal was reporting that the keywords tag has little impact on where a site will appear in the 站群 search results.

In an article published April 25, 2008, at searchengineland.com by Barry Schwartz (originally by Eric Goldman), a US Court Judge ruled that since the keyword meta tags do not influence search results, having trademarked terms in them are immaterial.

The 站群 Webmasters/Site owners Help section on Meta Tags does not identify the keyword meta tag in the list of meta tags that they support but it does list the description meta tag:

They also discuss how to help improve the quality of the snippets displayed for your pages by providing informative meta descriptions for each page. Because one of the ways that 站群 generates the snippet displayed for your pages is by using DMOZ, they give you a way to stop them:

To specifically prevent 站群 from using this information for a page’s description, use the following:

To prevent all search engines (that support the meta tag) from using this information for the page’s description, use the following:

If you use the robots meta tag for other directives, you can combine those. For instance:

Everything thing that I’ve read and researched online显示Yahoo和MSN仍在搜索引擎结果页面使用关键字和描述元标记。

要记住的最重要的事情是一致性。meta是的,站群确实控制着搜索市场的最大份额;但是,人们仍然使用Yahoo和MSN。在我的一位本地客户中meta,他们的工程师向Yahoo发誓,不会再使用其他任何东西。

因此要保持一致。不要先为搜索引擎创建网站,然后再为用户创建网站。请记住,搜索引擎正在寻找可靠,有效,最新的内容,其中包括元标记。不要让您的客户说服您删除这些标签!

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