cbs:哥伦比亚广播公司以18亿美元收购CNET:包括Search.com
CBS is making a major Internet and news powerplay, acquiring CNET for $11.50 per share (44% more than CNET is trading at) for a total of $1.8 Billion. Acquiring CNET and its $406 million per year in revenue is a big and bold move by CBS, which was the original parent company of iWon Search (now an IAC company) when it launched.
Remember those golden days of search? When the big networks were all getting into search : NBC launched Snap.com, ABC launched Go.com and the Go Guides format, and CBS went “Search & Win” almost almost a decade before Microsoft.
Are things coming around full circle?
CNET Networks’ sites will be combined with CBS’s list of online destinations and interactive businesses, and expect some MSNBC style cobranding from the company online and off. CBS has a fairly poor online presence outside of sports, so a synergy between CBS and CNET does make some sense (let’s also remember that CBS Corporation and Viacom/MTV are both owned by the same parent company), but will会成功吗?
就个人而言,我很高兴看到CBS在Search.com上是否做过一些很棒的事情(在CBS上购买,购买Teoma或Gigablast,只需购买一个并启动您自己的引擎!!!)
CNET属性包括:
网络
ZDNet
GameSpot.com
TV.comcbs
mp3.com
CNET newscbs.com
都市宝贝
周
Search.com
网络
我的西蒙
技术共和国
CBS在线属性包括:
CBS.com
CBSSports.com
CBSCollegeSports.com
MaxPreps.com
CBSNews.com
last.fm
墙贴
移动逻辑
CBS电台
哥伦比亚广播公司还补充说,其由CBS受众网络站点组成的网络为本地分支机构的在线业务提供了动力,该网络由300多个合作伙伴网站组成,覆盖了美国所有在线用户的82%。
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